Social media marketing in India: Meta ads, not posting packages

When an Indian founder asks for social media marketing, they usually mean one of two jobs: buy customers on Instagram and Facebook, or look busy on the grid. Those are not the same retainer. Ads House runs the first.

Meta ads are social media marketing with a number. Creative in the first second is the targeting. We test UGC-style hooks, product proof, founder, and offer — then kill losers weekly. Always-on organic creative supports the ads; it is not a substitute for them.

A posting package with no conversion event is a mood. If the pixel is broken, the landing page is slow, or the offer is unclear, more Reels will not save the account. We fix the path from click to lead before we scale spend.

Google Ads still harvests high-intent search. Social creates and retargets. The two sit in the same performance programme at Ads House so blended CAC is honest. If a vendor only sells '30 posts + stories', they are not running SMM as acquisition.

This is the work on our Google Ads and Meta ads service page. If you want social media marketing in India that a CFO can read, start a project — from the Rohtak studio, for brands nationwide.